Recent Articles

Must-see Maxims

Julie A. Fleming
March 22, 2012 13:20

I occasionally find an article or resource that’s so helpful I wish I’d written it. When I do, I pass it along to you. Twenty Marketing Maxims is probably the best summary of business development best practices that I’ve ever seen. As I wrote when I tweeted the resource:  Print...

What’s your number?

Julie A. Fleming
March 12, 2012 14:19

There’s an old maxim that 50% of marketing efforts are a complete waste of time. The problem is, as the punchline holds, that nobody knows which efforts fall into the 50% that succeed.  That’s amusing only if it’s untrue. I’m quick to climb up on a soapbox and start to rant...

How to Adjust for Chaos

Julie A. Fleming
March 06, 2012 18:03

Last fall, I shared that I’d joined a gym, and I drew some parallels between getting into the regular gym-going habit and regularly engaging in business development. If you missed those notes, you can read them here and here, and I recommend you do so. I haven’t written about the gym...

Priorities of Trust

Julie A. Fleming
March 02, 2012 00:15

I’m in the middle of two renovation projects. You’ll see the results of one project in the next few weeks, as I life the curtain on some significant changes to the face of my business. The messier renovation by far is taking place in my home and my home office. It’s been loud,...

Quotes of the Month

Julie A. Fleming
February 29, 2012 01:44

“Do first things first, and second things not at all.” ~Peter Drucker “Action expresses priorities.” ~Mahatma Gandhi Two blog posts that got me thinking about how I start and spend my days: Tim Miles, “How Do You Keep Up With All This Writing” Tim is the author...

Daily Busyness

Julie A. Fleming
February 20, 2012 20:29

This past week has been so busy that it’s made the hours I kept while in practice look appealing. Those of you who are sole practitioners or equity partners know that being a business owner as well as a practitioner means that you burn the midnight oil even more often than non-owners. My...

Why Bother?

Julie A. Fleming
February 17, 2012 16:28

Social media is among the hottest activities online. It comes in many different flavors:  the “big 3″ (LinkedIn, Facebook, and Twitter), Pinterest, Tumblr, Google+, and many others.  When done in a way that generates conversation and connections, blogging becomes one of the most...

Two Must-Show Qualities

Julie A. Fleming
February 10, 2012 15:12

The Whats, Whos, Hows, & Whys of Shareworthy Customer Service By Tim Miles Sometime last year, I began receiving emails from a blog titled The Daily Blur, written by Tim Miles. I have no idea why I got on the list (though I’m sure I subscribed) but I found value in almost every email, so...

Make It Simple

Julie A. Fleming
February 07, 2012 14:36

Quiz: What’s the task that’s on your list over and over, daily or weekly, that makes you groan every time you think about it? Maybe it’s keeping your time, filing expense reports, updating your LinkedIn contacts, or reviewing and paying invoices. Pick the one that nags at you...

The Main Thing…

Julie A. Fleming
January 28, 2012 03:13

I’m back in the office this week between two business trips. Last year, I decided to cut back on travel, and I’m now away less than a week each quarter – not counting my annual 3-week vacation. Being in the office more than out has highlighted the importance of staying on task in...