Featured Articles

Self-Regulation Once Again Called into Question by FTC as It Revisits Violence in Music, Movies, and Electronic Games Advertised to Children

AdLaw By Request
December 07, 2009 14:47

On December 3, 2009, the FTC released a report to Congress that outlined various ways in which self-regulation has not done enough to limit advertising to children of music with explicit lyrics, and movies and games that depict violence. The report spans various media platforms and contains...

Just When You Thought You're Too Old for Facebook

AdLaw By Request
June 12, 2009 14:15

Earlier today, you may have received numerous memos from law firms and bloggers anxious to respond to the announcement by Facebook that Facebook is allowing trademark owners to notify Facebook of their IP rights through use of a special electronic form. The purpose is to allow trademark owners...

Déjà Google

January 12, 2010 15:00

Give Google credit that when it announced its acquisition of AdMob, a leading provider of mobile advertising services and technology, in November 2009, it proactively addressed the likelihood of a Federal Trade Commission (FTC) investigation into the transaction. Google even went as far as...

New Bill Concerns Media Vendors

AdLaw By Request
October 16, 2009 21:03

We’ve written in the past on Adlaw by Request about pending legislation that’s winding its way through Congress to establish a new agency, the Consumer Finance Protection Agency (the “CFPA”). H.R. 3216, the Consumer Financial Protection Agency Act (the...

Banking on the Banks

AdLaw By Request
July 22, 2009 18:37

As the Federal Trade Commission continues to step up its efforts to police deceptive advertising across industries and product categories alike, other governmental divisions are following suit. The FDIC, for example, has turned its attention to financial institutions alleged to be engaging in...

Google Amends Its U.S. Trademark Policy: Creates 'Special Advertiser' Status to Allow Use of Another Trademark in Ad Copy

AdLaw By Request
May 28, 2009 19:22

Using another’s trademark as a keyword for online search marketing purposes is a murky area of law. Is this trademark infringement? Is this a permissible action? Although one may assume that these questions are two sides of the same coin, in reality they are not. The case law on this issue...

When Tweets Go Wrong

March 14, 2011 13:17

You’re a cutting edge digital agency, right? You have the capabilities to drive and manage your clients’ social media presence. Now, the question is, do you really want to? Today, Chrysler decided not to renew its contract with New Media Strategies (NMS) two days after an NMS employee...

Christoff v. Nestlé USA, Inc. - A Lesson in California's Single-Publication Rule

AdLaw By Request
August 31, 2009 19:28

This post was written by Rachel Rubin and Adam Snukal. Is there an advertiser in California (or perhaps anywhere) who has an idea of what California’s single-publication rule even provides? Before answering that question, let’s define the rule itself. The single-publication rule...

A Mobile Marketer's Horror Story

AdLaw By Request
July 02, 2009 19:43

When Laci Satterfield’s son answered his mother’s cell phone in the middle of a cold January night in 2006, he heard the following message: “The next call you take may be your last.” Seconds later, when a text message arrived to the same number promoting Steven...

Facebook Catches a Big Phish

AdLaw By Request
October 30, 2009 19:58

Once again, that truism that old habits die hard has been substantiated. The U.S. District Court of Northern California just awarded Facebook a $711 million judgment against the self-described “spam king,” Sandford Wallace, for violating the CAN-SPAM Act. The CAN-SPAM Act...