Joseph Rosenbaum of Reed Smith uses Legal Bytes to provide insights into the intersection of digital advertising, new media, ecommerce and the law. He combines wit with in-depth knowledge into this ever-evolving area.
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It's no longer simply a matter of saying it isn't easy BEING green, as Kermit the Frog has done for decades; now it isn't easy SAYING you are "green" – the latest buzzword denoting environmentally friendly advertising: Green Marketing. The Federal Trade Commission (FTC) is in...
Knock Knock. Who's there? Andover. Andover who? Andover those records Pandora. So Pandora Media, Inc., the company that brings us the popular Pandora® Internet Radio, has reportedly received a subpoena from a federal grand jury looking into the practice of information-sharing involving smart...
Since 1996, Legal Bytes has regularly published bits and bytes at the intersection of law, technology and virtually every subject and industry one can imagine. Our publication has flourished, thanks in large measure to the wonderful support I have been given by colleagues and professionals who...
The Adword Lawsuit Now D (Defendant) buys competitor's words from a search engine, you see. What words do they buy? Just brands that are popular - with you and with me. They buy words I might search for when I am looking for thee. When we search for P's (Plaintiff) product, they also...
Wow! I thought I was cool playing "Going Mobile" by The Who (from their album – remember albums? - Who's Next, released in the United States August 14, 1971) to introduce my presentation about the legal implications of mobile advertising and mobile marketing (see Advertising on the...
Unreasonable restraints on free speech? India? Well, you decide. According to an article published today in the Pittsburgh Post-Gazette, storm clouds are brewing over just how far the government should and can go in restricting free speech on the Internet. Indeed—just how ambiguous the...
Advertising Industry Collaboration Releases Self-Regulatory Online Behavioral Advertising Principles
A group of the nation's largest media and marketing trade associations today released self-regulatory principles to protect consumer privacy in ad-supported interactive media that will require advertisers and websites to clearly inform consumers about data collection practices, and enable them to...
After several months of anticipation, Rep. Ed Markey (D-Mass.) released his Kids "Do Not Track" discussion draft bill. At face value, this bill appears to have a narrow focus of online behavioral activities toward children, which we normally define under the Children's Online Privacy...
This post was written by Joe Rosenbaum and Adam Snukal. Among others news publications, CNN Money just recently reported that Amazon.com’s cloud-based Web service EC2 suffered a “rare and major outage” this past Wednesday that affected several online sites it supports,...
Earlier today, Secretary of Commerce John Bryson and Federal Trade Commission Chairman John Liebowitz outlined the Obama administration's strategy for ensuring “consumers’ trust in the technologies and companies that drive the digital economy.” On the heels of their announcement,...