product strategy

How we’re using the 2011 IP Think Tank Almanac

March 15, 2012 10:50

I’m already finding our 2011 Almanac incredibly useful to get a quick snapshot of events / information during meetings or on planes. Here’s a quick video to take you through it – let us know how you’re using it and what other formats / rearrangements and back issues...

The patent system is not broken stop bleating understand the real issues and get on with business

March 13, 2012 09:31

Ok, I get it that lobbying can be an important part of an overall strategy and so hats off to those who have created some fog around a seemingly broken patent system. However, things have gone just a little too far now – and unfortunately all of the hyperbole is focused on the United States....

Clean up the blood first

March 08, 2012 10:02

Perception, and emotion drive behaviour, whether you like it or not. I was vividly reminded of this when I walked in to an accident scene not so long ago.  A number of very clever (but tired) people were there, one of them with a nasty wound from an accident, blood all over the floor.  Everyone...

The core of an IP Strategists work…

March 06, 2012 09:44

“And the core of the strategist’s work is always the same, discover the crucial factors in a situation and design a way to coordinate and focus actions to deal with them.”  (Richard Rumelt  in the June 2011 McKinsey Quarterly.) I think this is a great summary – it gets to...

Butterfly Effect and IP Mimicry

October 20, 2011 06:01

There has been an ongoing debate in strategy circles about whether good strategies are designed from the top down or the bottom up. Do great products and business models like that associated with the iPod exist because of great foresight, or did market forces create a need that some product was...