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manage ip - value based effort
Clean up the blood first
Perception, and emotion drive behaviour, whether you like it or not. I was vividly reminded of this when I walked in to an accident scene not so long ago. A number of very clever (but tired) people were there, one of them with a nasty wound from an accident, blood all over the floor. Everyone...
The core of an IP Strategists work…
“And the core of the strategist’s work is always the same, discover the crucial factors in a situation and design a way to coordinate and focus actions to deal with them.” (Richard Rumelt in the June 2011 McKinsey Quarterly.) I think this is a great summary – it gets to...
IP Philosophy for corporate, IP Strategy for Business Units
Can you really have a cohesive IP Strategy at the corporate level? I don’t think so. Unless of course they are one and the same thing. (Small companies with effectively one business unit obviously have the same IP Strategy for both.) Otherwise, each business unit needs its own defined IP...
80% of What?
I have often heard that IP represents 80% or more of the value of a business, yet it isn’t being managed in any way proportional to its value. I have often thought this number curious and the idea that a CEO should therefore devote some greater portion of his time to IP directly than he [...]I...
The Blind Cave Fish and the Art of Culling the IP Portfolio
If you have ever seen a blind cave fish, one thing you cannot help to notice is that it looks like a typical fish except that it has no eyes. It doesn’t have small eyes; it has no eyes at all. If there was ever such a thing as a committee deciding how to configure [...]If you have ever seen a...
