marketing

Do Not Call registrations to be extended

David Jacobson
March 21, 2012 18:35

The Do Not Call Register (Duration of Registration) Specification (No. 1) 2010 (Amendment No. 1 of 2012) extends the current registration period for domestic telephone numbers from 5 years to 6 years. The Register commenced on 31 May 2007 and the Do Not Call Register Act initially prescribed...

Gone Fishing, in Sin City

info@fed-soc.org
March 19, 2012 15:51

Spring break brings my family to Las Vegas this year; when we made the plans, we never anticipated leaving behind better weather in Minneapolis, especially this time of year. Oh, well. At least it isn’t slowing down our hiking adventures in the amazing Red Rock Canyon area. Meanwhile, closer...

ABA Webinar on Monday, March 19: Ethics Essentials for Successful Online Legal Marketing

Larry Bodine
March 16, 2012 18:35

Calling all ABA members! Join us Monday, March 19, on a complimentary Webinar, sponsored by the American Bar Association Center for CLE: Ethics Essentials for Successful Online Legal Marketing. The session will feature a panelist from a small law firm, a large law firm and a legal industry...

ABA Webinar Today: Ethics Essentials for Successful Online Legal Marketing

Larry Bodine
March 16, 2012 18:35

Calling all ABA members! Join us Monday, March 19, on a complimentary Webinar, sponsored by the American Bar Association Center for CLE: Ethics Essentials for Successful Online Legal Marketing. The session will feature a panelist from a small law firm, a large law firm and a legal industry...

One in Five Marketing Emails Sent by Law Firms is Opened

Larry Bodine
March 16, 2012 10:00

According to a new study of 8 million marketing emails sent by 25 law firms over a two-year period, the average "open rate" for a marketing email is 20%. Two factors are pushing down the open rate: information overload and image blocking, according to The State of Law Firm Email...